Fruits
In today’s global fresh produce industry, traceability is not an option, it is a fundamental requirement for safety, compliance, and trust. At Max Mark, we operate a fully integrated Traceability System that documents the journey of every product from the moment it is planted to the moment it reaches its destination overseas. This transparency allows us to meet strict international regulations and ensures customers receive produce that is safe, authentic, and reliably sourced.
A System Built on Accuracy, Documentation, and Digital Tracking
Our traceability framework begins at the farm level. Each plot, grower, and crop cycle is registered in our system with unique codes linked to:
Farm identification
Field location and coordinates
Seed and variety used
Date of planting
Agricultural treatments applied
Harvest date
Responsible field team
This foundational data creates a verifiable identity for every batch long before the product enters post harvest operations.
Traceability Through Packhouse Operations
After harvesting, produce is assigned a Batch Code that follows it through all packing stages. Inside our packhouses, this code is linked to:
Receiving logs
Grading line
Packing team
Packaging material codes
Hygiene and sanitation records
Cooling and storage logs
Weight and carton numbers
Every activity is recorded digitally, ensuring full documentation for internal audits, external inspections, and customer verification.
Container Level Traceability and Export Documentation
Before export, the batch code transitions into a Shipment Traceability Record that includes:
Container number
Cooling temperature logs
Loading supervision records
Transport timeline
Seal number
Shipping date and destination
This information ensures that any carton, pallet, or shipment can be tracked instantly and accurately, even months after delivery.
Why Traceability Matters for Global Buyers?
International markets, particularly the EU, UK, and GCC, increasingly require traceability as a core condition for import approval. Max Mark’s system supports:
Regulatory complianc
Rapid response to market inquiries
Full visibility over product origin and handling
Stronger confidence in food safety
Protection against supply-chain risks
Traceability is also a key advantage in certification schemes such as GlobalG.A.P., HACCP, and ISO 22000, where documentation and product tracking are critical.
Our Commitment
At Max Mark, traceability reflects our commitment to transparency, accountability, and responsible agriculture.
It is how we ensure that every product is:
Authentic
Verified
Safe
Documented
Trusted globally
A product that can be traced is a product that can be trusted, and trust is the foundation of sustainable global business.